ALLY MCFARLANE PHOTOGRAPHY
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Photography & Videography for Venues & Brands That Want to Stand Out


Your business deserves more than one pretty photo.

And you’ve landed in the right place if you’re looking for photography and short-form video created to give food, hospitality and lifestyle brands content they actually want to use.

From your next menu launch to a full month of social content, I create imagery that makes people stop scrolling, want to try, book, visit or buy.

With so much competition online, standing out takes more than a great menu or product. It takes eye-catching, high-quality content that captures what makes your business special and gives your audience a reason to choose you.

We’re the right fit if you want...

More people discovering your restaurant, café or brand.
An Instagram that finally feels cohesive, intentional and like you.
A website that makes people want to book, visit or buy.
Enough fresh content to keep your marketing going for the next few months.
Beautiful imagery for your new menu, product or seasonal launch.
Short-form video and Reels you don’t have to film yourself.
Your food to look just as good online as it does in person.
A creative who can walk into your business, understand your brand and know what you need without you having to figure it all out.
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If you’re nodding along, we’re probably going to get along very well.


​Portfolio's

Hospitality Photography
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Studio Photography
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Recipes & Styling
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​Not sure what you actually need? That's exactly where I come in.?

You don't need to arrive with a Pinterest board, shot list and perfectly formed brief.

Tell me what you're launching, what isn't working, or where you feel stuck.

I'll help you work out what content will actually be useful for your business.

You bring the business. I'll bring the creative direction.

That is very appealing to a busy owner.
Send me a message


Trusted by leading brands across NZ & AU

Ally Mcfarlane Photography clients


​Let's connect on Socials!


​​Testimonials

"We recently worked with Ally on a food photography and videography project for a national brand and couldn't be happier with the experience. She brings a great eye for detail that really shows in the final product, and she's excellent at interpreting and executing a client brief - she understood exactly what we were looking for and delivered on it.
Beyond the creative work, Ally is genuinely easy to work with. She's professional, responsive, and turnaround was impressively fast without any compromise on quality. Highly recommend her to anyone looking for a talented food photographer/videographer! ''
Sapwe Protor - Via Digital

''We could not recommend Ally enough!
She was professional and easy to deal with from the start. We built a really clear picture of the design brief beforehand. Then I just let her do her magic, she captured the product and packaging so well. And the colours she used are so complimentary. She made sure the product/packaging and the end recipe really popped and looked delicious!
I will 100% be in touch again if I need more imagery or recipes created 😊''
Lizzie Redwood - Omega Seafood

​''We recently had the pleasure of working with Ally at The Gintrap, and we couldn't be happier with the results.
Not only was she an absolute pleasure to work with, but she also captured our venue, food, and atmosphere beautifully.
The photos exceeded our expectations and perfectly showcase what The Gintrap is all about. We would highly recommend her to anyone looking for professional, high-quality photography. Thank you again for the amazing work Ally!''
Bianca - The Gin Trap Napier 
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READ ALL REVIEWS

Looking for short form video to enhance your business & drive engagement? 

Alongside my photography, I create engaging short-form video content that brings recipes, brands, and spaces to life.

From capturing the process and creativity behind recipe development, to showcasing the unique personality of a brand, to highlighting the atmosphere and experience of a venue.

​I combine thoughtful styling, visual storytelling, and cinematic detail to create content that allows audiences to connect with a brand in a more dynamic and immersive way.

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  • Home
  • Meet Your Photographer
  • Hospitality & Location
  • Product Photography
  • Studio & Recipes
  • Contact & Services
  • FAQ's
  • Pricing
  • Projects